The Town of Telluride’s sales tax revenues have continued their upward climb in 2013, a trend that could lead to a third consecutive year of record-breaking collections. According to numbers from the town, sales tax revenues were up every month from January through May (the most recent reports). Revenues were up over 2012 by 14.4 percent in January, 9.3 percent in March and 18 percent in April, and the town had collected $1.8 million by the end of May.
This comes on the heels of two excellent years of sales tax collections for the town, and it reflects what many say is a tourist economy growing stronger due to word of mouth, targeted marketing and new and bigger events. “We’re busy, very busy, and that’s a good thing,” said Michael Martelon, president of the Telluride Tourism Board. “If summer finishes the way it [has been going], we will have three record seasons in a row.”
Telluride’s sales tax revenues began their upward climb in 2010. The town collected $4.03 million in 2009, $4.2 million in 2010, $4.37 million in 2011 and $4.5 in 2012 — the biggest year ever for the town.