It will cost Aspen Skiing Co. customers $25 to $50 more to hit the slopes in the coming winter if they purchase season passes by the “super-early” deadline of Sept. 14.
Skico officials feel that the economy has bounced back to the point where customers can absorb a modest increase in pass prices, said company spokesman Jeff Hanle. In addition, Skico’s costs of doing business continue to go up, so it needs additional revenue, he said.
Skico raised the price of the Premier Pass from $1,549 last season to $1,599 for the coming season. That $50 increase was the largest for any ski pass.
Customers who can purchase ski passes as employees of businesses that belong to local chambers of commerce get the customary discount. Chamber-related Premier Passes increased from $1,139 last season to $1,179 this season. Click here to read the entire article.
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